E-commerce – internet shopping – has gained hugely in significance in Germany in recent years. In doing so, e-commerce has brought about an increasing shift from over-the-counter retail to the virtual arena. Using Berlin as an example, the study quantifies this shift away from over-the-counter retail and identifies how strong the influence of e-commerce usage is being felt in individual Berlin districts.
General information on data set
Temporal and spatial information
Time period of data collection | February 2003 - February 2003 |
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Country | Germany |
Federal state | |
Region, City, Municipality | |
Georeference available | No |
Additional Information | Data set segmentation possible by Berlin districts (12 districts) |
Coordinates |
Investigation and data collection methodology
Data set variables | household size, income, availability of car, driving licence, shopping behaviour and routines, education , eCommerce potential |
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Investigation design | Cross Section |
Frequency of data collection | once |
Data collection method | Survey |
Data collection tool | Interview |
Analysis unit | Person |
Population | German speaking residential population older than 14 years with telephone connection in Berlin |
Sample size | 3600 persons |
Representativeness | Yes |
Comment | for the specified survey population |
Access to data set
Collected by |
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Client |
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Contact for data set | |
Data format(s) | Microsoft Excel |
Size of data set | 1 MB < 10 MB |
Deposit Information
product group E-Commerce affinity
Quick Answer
E-Commerce-Usage in Berlin 2003 according to districts
Quick Answer